Holmen’s strategy is to own forest and energy assets and to develop industrial operations in paperboard, paper and wood products. The substantial forest and energy assets shall deliver stable revenue that grows over time.

Large-scale industrial operations at efficient facilities shall provide good profitability through the refining of forest raw material into high-performance consumer paperboard, cost effective printing paper and wood products for the joinery and construction industries. 

PDF icon Holmen's strategy and goals, financial goals and outcome as well as sustainability goals and outcome

Strategic direction


Active forestry 

The revenue from and future value of Holmen’s forest holdings are to increase through active and sustainable forestry, a clear focus on costs and the further development of methods, technologies and expertise. The position in the wood market and economies of scale will contribute to the competitiveness of the industrial operations. 

Renewable energy

Long-term hydro power 

Hydro power is to be managed with a focus on long-term profitability. The potential to develop wind power on Holmen’s land will be monitored such that it can be exploited when good profitability is assured. 


Organic growth

The position as a market leader in Europe when it comes to high-performance paperboard for consumer products is to be reinforced through product development, while exploiting opportunities for global growth. Well invested production facilities that are self-sufficient in energy ensure competitive production costs and the opportunity to grow through complementary investments. 



Holmen will grow in the area of magazine and book paper by offering customers a cost-effective alternative to traditional products, while reducing deliveries of newsprint. The structural downturn in the market demands a constant focus on costs, while also continuously developing market position. 

Wood products 

Large-scale integrated


Cost-effective production of high-quality wood products for the joinery and construction industries, based on a strong organisation for wood procurement, large-scale production and co-location with the Group’s paper and paperboard mills. Sales to local markets are to be increased by adding value through increased processing. 



Holmen AB, P.O. Box 5407, SE-114 84 Stockholm, Sweden. 

Tel: +46 8 666 21 00  E-mail: info@holmen.com


Modern Slavery Act Transparency Statement


  • Login
  • Cookies
  • Search

© Holmen Group 2018