Under the act relating to electronic communication which came into force on July 25, 2003, everyone who visits a website with cookies must be informed: 

  • that the website contains cookies
  • what these cookies are used for
  • how cookies can be avoided.

From 1 July 2011 onwards, users have to expressly give their consent to a cookie being placed on their computer. Up until that point it was normally assumed that the user had accepted cookies unless they actively chose not to, opted out. In practice the difference is minimal.

Avoid cookies

If you do not want to accept cookies you can change the settings in your web browser. This can however lead to the website not functioning accordingly.

Cookies at www.holmen.com 

While you are on a website with the page in your browser, the cookie is either temporarily stored in the memory of your computer and is deleted when you close your browser, “session cookies”, or the cookie is saved for a longer period with an expiry date. The information gathered is anonymous and no personal data is saved.

Financial information  

Holmen.com uses the supplier Alert IR as the supplier of financial information such as interim reports or current share prices. Information from alertir.com is obtained and shown on pages mainly under the heading Investors. 

Name: has_js: vp165.alertir.com or investors.holmen.com
This cookie indicates whether the user’s browser has JavaScript installed.
The cookie is deleted when the browser is closed. 

Name: __utma, __utmb, __utmz, domain: investors.holmen.com
Alert IR also uses Google Analytics to monitor use. This is why these cookies recur, but with the domain investors.holmen.com.
Saved in the browser for 1 hour to 2 years, or until deleted by the user. 

Name: AFWSESS, domain: investors.holmen.com
Function: a session cookie that checks that the user is logged in.
Deleted from the browser when it closes.


Holmen uses YouTube as a channel for uploading and showing videos. At holmen.com we embed videos from YouTube. Cookies are created when a visitor chooses to watch a video. 

Name: VISITOR_INFO1_LIVE, YSC, PREF, GEUP, domain: youtube.com
These are used to improve the viewing experience. They check the bandwidth on the user’s computer to make sure the video is shown correctly, for example.
The length of time these cookies are stored for varies from disappearing when the browser is closed to 8 months. 

Read more about YouTube’s (Google’s) policy on their website: www.google.se/intl/sv/policies/privacy/

Monitoring statistics  

Holmen uses Google Analytics to analyze the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users' computers. The information generated relating to our website is used to create reports about the use of the website. All reports are anonymous. Google will store and use this information. Google's privacy policy is available at: www.google.com/intl/en/policies/privacy/ 

Name: __utma, domain: .holmen.com
Identifies a unique browser with its own ID in the statistics tool. When a user returns to the website using the same browser, Google Analytics identifies the user as a returning user. No personal information is saved.
Saved in the browser for 2 years, or until deleted by the user. 

Name: __utmb, domain: .holmen.com
Tells Google Analytics that a visit to the website has started. The statistics tool combines it with __utmc for the best result.
Saved in the browser for 1 hour 20 minutes, or until the user deletes it. 

Name: __utmc, domain: .holmen.com
Tells Google Analytics that a visit to the website has started. The statistics tool combines it with __utmb for the best result.
Deleted from the browser when it closes. 

Name: __utmz, domain: .holmen.com
Registers when the visitor has come from a search engine and which search terms were used. It also tracks how you navigate within holmen.com
Saved in the browser for 6 months. 

Share links 

Most of the pages on our website have share links. We use a third-party supplier called addthis.com. The browser saves cookies in order to share the content. These cookies show different buttons for sharing from our website on social networks. 

Name: uid, __atuvc, loc, xtc, dt, ssh, sshs domain: addthis.com
Used for the links under “Share” in the footer of all pages so that the content can be shared on various social networking sites.
Some are session cookies that are deleted when the browser is closed and others can be saved for up to 2 years. 

You can read Addthis’ policy at www.addthis.com/privacy.


Name: ASP.NET_SessionId, domain: holmen.com
A session cookie that is automatically set by holmen.com and is required for the website to work. It creates an identity code that tracks the user so that the choices made while browsing the site are retained throughout the visit.
The cookie is deleted when the browser is closed. 

Name: .ASPXANONYMOUS, domain: holmen.com
This is created when an anonymous user reaches the website.

Name: HolmenLanguage, domain: holmen.com
If you change the language in which you are reading holmen.com, a cookie will be saved on your computer. The next time you visit the website, the most recent language chosen will be shown.