“Lars has shown himself to be an excellent manager of change, with years of experience in both production and marketing. Lars’ combined expertise is needed in the work to continue developing our business. I am convinced that Lars will take Holmen Paper to the next level and seriously challenge wood-free alternatives,” says Henrik Sjölund, President and CEO, Holmen.

“I’m impressed by the journey that Holmen Paper has made in changing from newsprint paper to today’s strong position in book and speciality paper. Over many years in the industry, I’ve followed Holmen’s progress from a distance and I am now really looking forward to being part of the team. I hope and believe that my experience will hone Holmen’s competitiveness even further,” states Lars Lundin, Senior Vice President Paper. 


For further information, please contact:

Hakim Belarbi, PR & Public Affairs Manager, tel: +46 70 482 44 87