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Pink graphic paper

Graphical paper

Whether you want to print a high-end magazine, a light-weight catalogue or really cost-efficient direct mail, we have a graphical paper to suit your needs.

Paper for magazines

Within graphical papers, some paper grades are more commonly used for magazine printing than others. The paper grade is chosen for its ability to convey information in detail, but also for its technical properties and tactile feel. 

 

To make it easier for you, we have summarised the most important aspects to consider when buying paper for your magazine.

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A smarter choice of paper

Being able to keep the cost down without reducing your expectations on quality or sustainability is a constant challenge.

Discover the smart choice

Magazine paper products

Our product portfolio for magazine paper contains a wide range of grammages and surface options, so you can get the exact finish that you desire. 

Pink roll of paper

Holmen TRND

The perfect combination of outstanding print quality and great cost efficiency. High bulk but low weight enables a thick magazine with low distribution cost that will catch you reader’s attention with its matt, rough surface.

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Holmen EPIC

Holmen EPIC

A wood-containing paper that is truly capable of replacing the wood-free alternatives, perfect for magazines and direct mail. The bulk properties of the paper enable a lighter grammage than expected.

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Background iwith paper structure red

Holmen VIEW

Perfect for both magazines and catalogues, as well as direct mail. Great print quality and superb readability, the Holmen VIEW range makes sure your end-product will have vibrant colours and images accompanied by a pleasant feeling.

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Mint green abstract paper

Holmen UNIQ

Paper with a clean and fresh look combined with great printing qualities and cost effectiveness. Just as good for catalogues and direct mail as for magazines.

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Paper for catalogues & direct marketing

Catalogues and direct mail send-outs have to earn their attention. Be it inspirational, informative, evocative and sales-driving - your choice of paper is still fundamental. Here's how to buy paper for your important large-volume printed solutions.

 

Read more about the differences and learn how to get the end result that you want.

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Catalogue & direct marketing paper products

Evoke the right emotions with vivid, tactile and memorable product presentations. We'll make it easy for you to find the right paper for your catalogue or direct marketing, from the segment of light-weight or medium-weight papers.

Mint green abstract paper

Holmen UNIQ

Paper with a clean and fresh look combined with great printing qualities and cost effectiveness. Just as good for catalogues and direct mail as for magazines.

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Background iwith paper structure red

Holmen VIEW

Perfect for both magazines and catalogues, as well as direct mail. Great print quality and superb readability, the Holmen VIEW range makes sure your end-product will have vibrant colours and images accompanied by a pleasant feeling.

READ MORE
Holmen EPIC

Holmen EPIC

A wood-containing paper that is truly capable of replacing the wood-free alternatives, perfect for magazines and direct mail. The bulk properties of the paper enable a lighter grammage than expected.

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White abstract paper

Holmen PLUS

With Holmen PLUS you can print direct mail, supplements and magazines with a genuine sense of quality. Images and messages come to life on the matt surface, conveying just the right feel.

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White floating paper

Holmen XLNT

Holmen XLNT really lives up to its name: an excellent choice for direct marketing. It is a highly competitive alternative to traditional SC-B-papers.

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Ordering samples from us

The best way to know which paper you want is to hold it in your hand. Our sample packs include both printed and unprinted samples.

Can't see the form? We only ship samples to recipients within Europe – If you are visiting from outside Europe and would like to receive samples of our products, please contact our sales representative in your region.

Find your contact

Holmen Paper Nordic & International

+46 11 235000

Vattengränden 2

SE-60188 Norrköping

Sweden

Holmen Paper Nordic & International

+46 11 235000

Vattengränden 2

SE-60188 Norrköping

Sweden

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Holmen Board and Paper produces premium paperboard and innovative paper products for everything from cosmetics, electronics, pharmaceuticals and food to books, magazines, advertising and transport packaging. Our products are appreciated by conscious customers due to their exceptional properties and low climate footprint. We use fresh fibre from sustainably managed forests and have a total of four production facilities in Sweden and in the UK.

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